About CrudeLux
Transforming spaces with color, innovation, and environmental responsibility. Discover our story of excellence in paint and chemical solutions.
Our Brand Story
At CrudeLux, we believe colour has the power to transform not just walls, but lives. Founded with a passion for innovation and excellence, we are committed to producing high-quality paints and chemical solutions that bring beauty, protection, and sustainability to every space.
Our vision is clear: to be the most trusted and innovative paint and chemical company, creating colourful, lasting solutions that inspire confidence and enrich communities.
Guided by our mission, we strive to deliver products that combine affordability, premium quality, and environmental responsibility, while fostering strong relationships with our customers, employees, and partners.
Our values—Creativity, Reliability, Unity, Development, and Environmental Responsibility—shape everything we do, ensuring that each drop of CrudeLux paint tells a story of trust, care, and innovation.
With every brush stroke, we are not just coating surfaces; we are shaping spaces and inspiring lives.
Our Vision
“To be the most trusted and innovative paint and chemical company, creating colourful, sustainable, and lasting solutions that enhance every space and inspire every life.”
Our Mission
- To produce high-quality and affordable paints and chemicals that meet global standards.
- To add value through innovation, customer care, and sustainability.
- To empower communities by beautifying, protecting, and transforming living and working environments.
Core Values – C.R.U.D.E.
Creativity
Inspiring innovation and fresh ideas.
Reliability
Delivering consistent quality and dependable service.
Unity
Building strong relationships with people and communities.
Development
Continuously improving products, people, and processes.
Environmental
Committing to sustainability and a greener future.